Price moves we could actually source
Retail price changes from major companies, each one linked to the pricing page or the report it came from. This is not a live feed and it is not a scan of every product — it grows slowly, because an entry only goes in when there is something to point at.
Percent change is against each product’s own previous list price. This is retail pricing, not a share price. Green is a price cut, red is a price increase.
Currently tracked
| Product | Change | Direction | Our coverage | Where the number comes from |
|---|---|---|---|---|
| Samsung Galaxy S26 Ultra | −15.4% | Price cut | Read our piece | SamMobile — first US price cuts on the S26 series |
| Apple MacBook Air 13″ | +18.2% | Increase | Read our piece | 9to5Mac — Apple price increases across Mac and iPad |
| Tesla Model Y Premium RWD | +2.2% | Increase | Read our piece | Electrek — first Model Y price rise in two years |
Three entries is three entries. We would rather run a short honest list than pad it out with prices nobody checked. Every product above links to our own piece on that move; a move we have not written up yet is listed but not clickable, because a headline here should never hand you off to somebody else’s site. If you have a sourced price move we have missed, send it over.
Why a price move is a business story
A price cut on a flagship is rarely generosity. It is usually inventory, a competitor, or a demand forecast that did not hold — and it shows up in the margin line two quarters later.
An increase tests pricing power. If volumes hold, the brand is stronger than the spreadsheet assumed. If they do not, the next marketing budget has to buy back what the price rise cost.
Either way, the interesting number arrives later, in a filing. That is the same rule the rest of this site runs on: the announcement is the claim, the filing is the evidence.
Looking for B2B offers rather than retail prices?
Discounted tools, courses and agency services, each one checked by a person before it goes live. That is a separate directory, with its own submission and verification process.